On December 17-18, 2025, the China Packaging Federation (CPF) and Chengde Technology officially inaugurated the Packaging User Experience Center (Zhejiang). The ceremony was attended by CPF leadership, municipal representatives, and executives from prominent brands including Reckitt, Freshippo, Want Want, and Dali Group.

The establishment of this center represents a strategic initiative by CPF to enhance services for FMCG brands and drive industrial transformation, leveraging Zhejiang's packaging industry strengths to build a user-centric ecosystem. This initiative is designed to inject new momentum into the high-quality development of the packaging industry across the Yangtze River Delta region and nationwide.

During the inauguration ceremony, CPF Vice Secretary-General Wu Hongjun extended congratulations on behalf of the federation. He emphasized that the packaging industry is currently at a critical stage of green transformation and intelligent upgrading, with consumers increasingly demanding higher standards in packaging sustainability, functionality, and user experience.

The center's comprehensive capabilities include rapid prototyping, full-scope safety and performance testing, data-driven material optimization, and collaborative workshops. Chairman Wang Daode affirmed that Chengde Technology will leverage this center as a core platform to deliver greater value through safer, smarter, and more sustainable packaging solutions.

On December 18, industry partners participated in detailed facility tours where CPF Packaging User Committee Secretary-General Zhang Binyan outlined the center's service offerings: professional testing support, optimization guidance, material performance reporting, and innovation forums specifically designed to serve the flexible packaging industry.

Looking forward, the center will continue expanding its testing capabilities, publish regular industry insights, and facilitate collaborative innovation projects across the packaging value chain.

We welcome partnerships to jointly advance sustainable packaging innovation.